Swim season is in full swing. To help make sure you’re rocking the hottest and most flattering swimsuits this summer, we’ve rounded up 3 of our favorite bikini brands as well as a little insight into each brand's inception! These female founders are seriously inspiring.

Frankies Bikinis

Francesca Aiello created Frankies Bikinis in 2012 out of Malibu, California. Francesca could never find the perfect swimwear until she began creating her own. She started making swimwear for herself, then her friends, then she began showcasing her designs on instagram, which led to her creating Frankies Bikinis. 2 years later, Francesca debuted her brand at Miami Swim Week and was the youngest designer in Miami Swim Week history. Frankies Bikinis come in several uber-flattering styles and patterns.


437 was created by two friends, Hyla Nayeri and Adrien Bettio while they were traveling across the Amalfi coast. They recognized a need for comfortable and flattering swimwear that could allow them to eat pasta and to still feel sexy in a bikini, that’s how 437 was born (named after the address to the home they were living in during their last year of university.) 437 features flattering fabrics and cuts to conceal the things you’d like to cover and to show off your best assets. Every employee at 437 is a woman, including at the female owned and run factory in China.

woman in swimsuit

Monday Swimwear

Natasha Oakley and Devin Brugman started a blog called ‘A Bikini A Day’ where they would shoot and review different bikinis and brands. A Bikini A Day eventually evolved into the women creating their own swimwear brand called Monday Swimwear. Tash and Dev are strong advocates of body positivity and that definitely shows through their size-inclusive swimwear range. Monday Swimwear requires every bikini to go through multiple fit tests to ensure the perfect fit on every body type. Monday Swimwear has bikini sizes up to E/F cups. The brand chooses swimwear colorways that flatter every skin tone and every swimsuit had adjustable straps and ties to ensure the best fit for your body.