4 Ways Donating to a Business Charity Can Supercharge Your PRO Biz
Have an open heart for the poor? Love helping people? Having your PRO business donate more to a business charity would lift your biz to new heights!
Helping your local business charity can reward you handsomely as a PRO.
Putting more hours into your job isn’t the only way to have a more lucrative business as a PRO. One (happier) way is to help out a business charity from time to time. From expanding your network to learning new ways to market yourself, a solid charity link can benefit you tremendously!
What follows? 4 solid gold reasons for why you, as a PRO, should be more heart-centered.
You can’t get ahead in this world without directly receiving help from the world. Have you ever thought about joining forces, even if it’s just a few scant hours or donation dollars a week, with a charity so that your business as a PRO grows? Here are a few good reasons aligning yourself with a charity would make you prosper:
Point #1: You can claim tax deductible benefits
When you decide to volunteer and help out a charity, you can claim tax deductible benefits with the IRS on all expenses connected to your volunteer work. Moreover, you can claim tax deductions on donations to any charity authorized to grant these benefits. These are gifts that keep on giving, as tax deductions give you the power to invest in PRO tools and equipment that you can use for your volunteer work, as well as for your regular biz.
Another perk? Saving on mileage. So long as your charity of choice is located near the neighborhoods you typically cater to, you can write off a part of your total commute expenses to your charity work. All these write-offs add up, particularly in the early stages of setting up your PRO biz, so you’re investing less of your personal money. For just a few volunteering hours a week — which will have you gaining experience and confidence at the same time, as well as client references — your business will be that much closer to taking off!
Point #2: Volunteer so you can eventually set up a charity yourself
When you get involved with charities, it’s vital to gain an understanding of how they work, how they fundraise, how they’re organized, etc., so maybe you yourself could one day launch a charity organization serving a mission in life you love. A good idea is to not just volunteer in a position that taps into your cosmetologist chops, but to eventually take on volunteering gigs that deal with fundraising, grant writing, staff management, and more.
For example, learning how to draft an especially good grant proposal is an especially good way to generate the money that will set up your dream charity — one that more or less banks on your skills as a PRO. It’s important NOT to have your personal money go into setting up the charity, as your personal money should only be earmarked for big and small expenses that you cannot afford to not pay, such as food, rent, retirement, and family investments in safe haven assets that, at minimum, offset inflation, even if only partially.
Don’t be afraid. In America, there are plenty of entities who could extend you a grant, such as a private business, a foundation, a government entity, another business charity, a board of philanthropically minded investors, or a combination of any or all of these. The opportunities abound for charities focused on making people look and feel better. Dream to run such a charity yourself — the world needs a cosmetologist PRO who knows how to beautify the underprivileged while running the whole charity show from top to bottom! You can do it.
Point #3: Charity support supercharges the marketing for your biz
When you engage in charity efforts with your whole heart, mind and body, the entire world stands up and notices. This would be wonderful for your PRO biz! The secret is to be an A+ volunteer in order to: maximize the chatter about who you are as a cosmetologist PRO, have new clients spring for your services, and receive business proposals and ideas from people eager to connect you with important community leaders.
By standing out from the rest of the volunteer corps as an effective worker, the nonprofit — having giving, compassionate hearts themselves — would likely reward your hard work with free business favors, ideas, contacts, and advice that would grow and expand your business significantly — even exponentially.
The key is to be clear from the beginning with the leaders of the nonprofit: in exchange for your hard work, innovative ideas, constant pro-activism, and team morale boosting, you expect such-and-such as your reward. Striking a bargain with the charity from the get-go this way would ensure you ultimately obtain a lot of excellent marketing juice from the fruit of your volunteering work.
Point #4: Compassionate capitalism — it can benefit you
A topic that is making the rounds in activist and intellectual circles is that of compassionate capitalism. Whatever your opinion about capitalism, most people would agree that the everyday manifestations of capitalism — that is, the everyday relationship transactions within the system, say that between a client and a PRO — are too cold and impersonal, and can be better imbued with words or acts of kindness that brighten the days of your fellow work colleagues, work acquaintances, and clients.
Essentially, the philosophy explored by book authors Blaine Bartlett and David Meltzer is that business leaders, such as a PRO, can and should take the time to exhibit compassionate attitudes to others in their work sphere so people feel better supported and sustained by the people they are connected to for work.
Small acts, like writing out a paragraph or two in your communications to clients about compassion-stoking methods that have worked for you, such as writing “Thank You” notes more, giving away certain social media memes or GIFs, or getting others to join or donate to a charity monthly, means you’re doing your part to add to the positive vibes and good karma of a larger community that will have you be regarded as a true compassionate person — one who deserves to be top-of-mind when clients think of who to call for their next mobile cosmetologist appointment.
In other words, according to excellent observers of society, the compassionate win the prizes in business, as well, and with more beloved favor than the classic businessman out for only himself in the world. So, connect with your love-gushing inner self on a regular basis, and be more mindful of the people out there who are struggling — connect with them in small or big ways: simply do what you can. With patience and grit, word WILL get around that you’re a wonderful person to do business with. Period.
Flexing your compassionate heart for any business charity and other worthwhile causes will score you multiple brownie points with your clients, and give you ample content material for your marketing campaigns, to boot. Donate or volunteer today!
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