Okay, we agree that not all of them deserve recognition, but these are 5 popular celebrity beauty brands that are absolutely worth the hype.
Celebrity beauty brands seem to be sprouting up everywhere! From Michelle Pfeiffer’s Henry Rose fragrance, to teen sensation Millie Bobby Brown’s Florence by Mills skincare and makeup line, there are more and more celebrities hawking products.
Some of these brands are short-lived - remember Khroma Beauty? We don't really, either. It was a Kardashian brand that launched in 2012 and tanked within a year, thanks to multiple copyright infringement lawsuits.
There are, however, some celebrity brands worth supporting. These are the top 5 brands that we think are worth the hype, and worth investing your money - and skin - in.
Drew Barrymore established this beauty brand in 2013, with the intent that women could feel great in their own skin. The products are affordable, and made with quality ingredients.
The brand launched with 180 products and adds 30-50 new products every year. Say what?! That’s no small feat. Ms. Barrymore is not only hands-on with her company, but she also wants her brand to be cruelty-free. No animal testing here!
This 10-year-old brand was the brain-child of Australian supermodel Miranda Kerr, chemists, aromatherapists, and formulators to create the organic, nutrient-rich product line. Kora Organics is certified natural and organic by COSMOS' strict standards, so you know exactly what you’re putting on your skin.
The brand focuses on making a "transformative difference to people’s skin and their confidence by offering a healthier alternative" to other brands on the market. With over 70 products to choose from, you’re sure to find a product to nourish your skin.
IMAN is one of the most exotic supermodels in the world. Her first modeling assignment was in 1976 for Vogue. IMAN Cosmetics was one of the first brands focusing on women of color. She founded her cosmetic line in 1994, because it was difficult for her to find the right shade of foundation for her skin tone.
She would mix her own foundations for makeup artists to use on her. Fun fact: her foundations are one of the top-selling brands at Walgreens.
You’ve heard of Jessica's Alba brand, Honest? You know, diapers, baby wipes, bath, body, and home products? Well, in 2015 she expanded the line to include beauty products.
The beauty brand carries the same ethos as its parent company: clean products that work. The Honest wellness brand wants everyone to live happy, healthy lives, and Honest Beauty is thoughtful and diligent when it comes to their product ingredients. They make it a point to carefully assess each ingredient for safety, well-being, and performance. This brand’s innovative approach to formulation certainly makes you feel good about using their products.
This clean beauty brand embraces the aging process that we’re all going through. Their products contain Argan Oil as one of the staple ingredients. Argan Oil is a nourishing oil that reduces the signs of aging, and has a rich source of vitamin E, which is essential for healthy skin.
Josie Maran, model-turned-entrepreneur, is focused on leading with honesty via high-performing products with exceptional ingredients.
These 5 celebrity beauty brands are determined to provide their audience with great products. We think any of them will make you feel amazing. And the added bonus: these brands have successfully stuck around for several years. Considering most celebrity brands seem to come and go in a blink of an eye, these 5 brands' current longevity speaks volumes about their product efficacy.
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