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The Must-Try Indie Cosmetic Brands You Need To Know

The Must-Try Indie Cosmetic Brands You Need To Know

While we all have our fav mainstream beauty brands there are more beauty options to choose from such as these indie cosmetic brands!

These indie cosmetic brands are great alternatives to big brands!

Some of the coolest products are from small indie cosmetic brands that you may not have heard of. Here are three indie beauty brands that you are definitely going to want on your radar.

The Organic Skin Co.

This New Zealand-based company offers makeup and skincare products that are both eco-friendly and versatile. The brand’s cosmetics are made from ethically sourced ingredients, and the packaging is sustainable and refillable. Bonus: The Organic Skin Co. partners with Eden Reforestation Projects to plant a tree for every purchase.

Recommended Product: 4 Palette with Pods ($49.00)

Personalize your own sections of cheek and lips creams, shadows, concealers, and luminizers  with a custom palette. The palettes are refillable and interchangeable — you choose your own colors!  

Aether Beauty

If you love crystals and sustainability, you’ll be a big fan of Aether Beauty. The brand was started by Tiila Abbit who used to be in charge of product development for makeup collaborations and accessories at Sephora! After learning that there are over 1300 banned chemicals in the European Union and only 11 in the United States, Tiila wanted to launch a brand that provided cleaner makeup alternatives, and Aether Beauty was born.


Recommended Product: Amethyst crystal gemstone palette ($58)

This eyeshadow palette of cosmic-inspired matte, shimmer, and metallic finished shades is made with amethyst powder to help detoxify, purify, and vitalize the skin. The palette is made from ethically sustainable ingredients and packaging.

Ani Michele Nail Polish

Ani Michele Nail Polish was started by Ani Sousamian who found that she had a passion and infatuation with nail polish since she was a kid. The polishes are available in a variety of beautiful colors, and they are vegan-friendly, cruelty-free, and free from harsh chemicals. We love that they have an inspirational motto at the bottom of every bottle: “Always believe that something wonderful is about to happen.”


Recommended Product: City Lights Nail Polish ($16)

This holographic nail polish captures a rainbow of sparkly colors. It’s perfect for a night out or holiday celebration.

If you love the indie cosmetic brands and products we’ve recommended but need a little help with your application, here’s one more tip: Get your makeup and nail products professionally applied with an on-demand service from MOBILESTYLES App, the leading on-demand health and beauty digital platform in the US that delivers services from talented beauty professionals anytime, anywhere! The app's amazing PROs offer barber services, braiding, hair coloring, eyelash extensions, hair styling, kids’ haircut, makeup, massage, nails, skincare, tanning, threading, twists, waxing, hair weaving, and more than 100 other services to choose from.


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